Karl A L Smith

human knowledge belongs to the world

Competitive Advantage

Can real #UX be done in a #global #consultancy?

As with Agile, UX has suffered fools having a go and failing. Focusing on titles, roles, activities or outputs misses the essential process that has not been applied by qualified, able and intelligent people who are able to deliver. No…

#Strategic and #lean #thinking in private investment and asset portfolio participants part 2

There are several types of on boarding that relate to both business and investors structure and size, their specific purpose for investing and their local regulatory constraints. The Main Participants I will be focusing on four main participants in this…

Do #eCommerce #analytics prove #customer #affiliation?

Analytics for e-Commerce can be split between two contrasting and not necessarily companion aspects. analytics of success in terms of market development, profile or response through hit or link ratings analytics of sales or revenue Dependant upon the purpose of a company’s…

Business Management Change Management Competitive Advantage Human Centred Design (HCD) User Experience (UX)

#Banking #Change #Management through #Human #Centred #Design #HCD

Massive change management is taking place across all sectors of British banking over the last three years driven by buy outs and mergers, some by efficiencies and a little more recently through questioning the nature and controls around risk management.

#Subsistence #UX #Resolution UX #Gain UX or #Advantage UX what results do you get?

There is a major problem with user experience as it evolves, many practitioners are not underwriting their output with recent ux research but are relying on past patterns. In turn this has caused the creation of streams or levels of UX capability and delivery; Subsistence, Resolution, Gain or Advantage UX.

Ask #customers not #stakeholders

Clients will often reduce or not pay for UX research, but this is like leaving out a building foundation because no one sees it. A visitors experience is not only defined by the online environment but they bring past experiences, desires and doubts about their current experience.