After a year and a half of planning and work UCD2012 is almost due to start. It started as a conversation on Linkedin for me, then for a while between contacts became all consuming to make it happen. As a contractor myself I argued for an event that would also be available on a Saturday as I know how hard it is to motivate someone to lose a day’s rate and then pay for a conference on top of that. To my knowledge UCD2012 is the only United Kingdom conference to focus on it’s users in this way. It’s totally appropriate for a user centredRead More →

This article is intended to review the current process problems that many investment and wealth management companies are attempting to solve. For many years these businesses have been wreathed in secrecy regarding how they do, what they do, often this has not been by choice but merely a by product of business processes that have not fundamentally changed in fifty years and in environments where technology is not considered as an enabler. The creation and management of investments have evolved into a complex time consuming and inefficient practice due to many complexities not only within financial advisory companies and people but also management services, financialRead More →

The psychology of visual location, shape and colour are critical to enable user to understand and interpret their location and expectations of use in any given area. Karl Smith’s research from 2002 defined additional aspects as ‘biographical templates’ that establish key perceptions and personal drivers which are linked to persona’s.Read More →

The following is a paper I wrote in 2005. From WWW/Internet 2005 Proceedings Converting browsers to buyers: exploring what drives consumer choice in internet e-commerce Why do internet users behave as they do, are their activities solely determined by website design? Or do they create their own pathways as a response to designated systems. For many, internet design is about the imposition of schemas, predetermined flows and consumer motifs, allowing the shepherding of an understood and mapped user towards buying products and services. However if this were true then every browser would also be a buyer. The underlying concepts of current website design rely on a numberRead More →