Karl A. L. Smith — Short Bio
Karl Smith works globally as a consultant and thought leader, helping enterprises of all sizes from startups to multinational organisations transform how they work by combining new technology, design, processses and human centred thinking.
Karl’s work is characterised by unusually high integrative reasoning and systems level cognition, an innate capability that has shaped but never defined his approach to complex problem solving.
He sees himself not merely as a technologist, but as someone dedicated to solving everyday human problems using new digital concepts, research based methods and emerging technology to improve customer experiences and organisational effectiveness.
Background & Education
Karl began with a background in design, followed by postgraduate work in design education. In 2006 he completed a master’s in computer science (Napier University, Edinburgh) to formalise his long standing technical and enterprise technology work.
He became interested in computers at secondary school in the 1980s and taught himself to program first in binary, then hexadecimal and later in BASIC.
He started his professional journey in engineering and usability (from 1998), which at the time was primarily diagnostic, and evolved into what is now widely recognised as User Experience (UX), service design and strategic UX/organisational design.
He consistently investigates emerging technologies and is an early adopter of human focused design (1989), e-commerce (1995), usability (1998), agile (2001), AI (2001), agile organisational design (2006), privacy-by-default (2009), defence-by-design (2010), zero-trust architecture (2012) and more using this engagement to innovate new methods, processes and technical solutions.
Areas of Expertise & What He Does
Consultancy, Advisory & Transformation for Financial Institutions, Corporations & Startups
Advises venture (VC/PE) backed companies, large banks, global enterprises and public sector institutions on transformation, strategy, digitalisation, UX, compliance and governance.
MedTech, Healthcare & Life Sciences
Brings three decades of experience across national healthcare systems and global pharmaceutical leaders. His work includes the Canadian Government’s EMR modernisation in the 1990s, global transformation programmes for Novartis, Pfizer and Medtronic, and the design of clinical grade workflows, GxP aligned systems, supply chain transformation and patient centric digital ecosystems.
Innovation through Technology
Inventor of multiple research methodologies and digital concepts, with deep experience in AI, blockchain, IoT and platform thinking to support smart living ecosystems and customer driven enterprise transformation.
Enterprise Architecture
Designs and deploys major technical systems for corporates, including SAP, Oracle, Microsoft, Salesforce, Adobe, VMware, Cisco and IBM, as well as administration across Microsoft 365, Google Workspace, Microsoft Copilot, IBM Watson, JIRA and other Atlassian products.
User Experience (UX) & Customer Experience (CX)
A pioneer in evolving usability into full UX, combining research, design thinking, service design and strategic experience governance across regulated and mission?critical environments.
Enterprise & Organisational Transformation
Designs and implements future proof operating models that blend digital and non?digital cultural change, process automation, self-service systems and customer centric strategies for global organisations.
Key Inventions, Methods and Processes
Ethnographics — a simplified, contextual usability version of ethnography for real?world user experience research.
Contextual Usability — usability testing and analysis conducted in the user’s actual environment (home, work, field).
UCD Innovation Method (Innova8™) — a process for rapid, user?centred innovation for products, services and business processes.
Pathway Analytics — a method inspired by information?scent theory to analyse navigation and content pathways in information systems.
Brand Recognition Testing — a method combining interview and ethnographic studies, later enhanced with mobile eye?tracking.
AI Organisation Design (2023) — a structured framework combining AI, analytics (ML, NLP, Bayesian networks), UX research, market sentiment, ESG/PRI and stakeholder feedback to drive organisational change and customer centric transformation.
Career Highlights & Clients
Karl has worked with major organisations across banking, finance, government, retail, media, healthcare and consumer goods helping them redefine digital services, customer experience, operating models and enterprise transformation.
Notable engagements include:
- Launching and leading UX/digital design strategy at global consultancies such as Wipro Digital and Accenture.
- Working with large banks and financial institutions on agile operating model design, digital transformation and process change (e.g., NatWest Bank, HSBC and others).
- Advising governments and public sector organisations (e.g., benefit system redesign) on system and service design.
Philosophy, Approach & Personal Ethos
Karl emphasises human centred design and the value of people’s experiences. He believes that engaged customers are the result of well designed systems and aims to shape organisations, services and technologies around that principle.
He values critical thinking, simplicity, creativity and respect for people applying these not only to design and technology but also to leadership, team building and organisational culture.
He combines polymathic interests across design, technology, business and the humanities, believing that interdisciplinary thinking is essential to solving complex modern problems.
Summary / What Karl Smith Represents
Karl Smith is not just a consultant or technologist — he is a strategist, inventor and human centred thinker. Over decades, he has built an unusual portfolio blending UX/design, enterprise transformation, technology innovation, consulting and thought leadership.
His work centres on helping organisations become more adaptive, customer centric and future proof using a combination of research driven methods, digital technologies and human insight.
Karl’s Motivation
Beyond the professional narrative, Karl genuinely loves his work helping make other people’s experiences better is, for him, the best job in the world.
He has been privileged to be mentored by several clear thinking Scottish, Irish and American business leaders whose influence fundamentally shaped his understanding of business, people management and leadership. Their insights, gained through lived experience, provided knowledge that could not have been learned from books alone.
Karl works from a foundation of continuous learning. He does not assume certainty, echoing the principle he adopted early in his career:
Ask stupid questions to avoid doing stupid things. Karl Smith, 1989
This mindset has remained a defining part of his approach. Leadership, in his view, is not a title but a behaviour. People follow leaders because of how they act, not because of what they claim — and no one can lead others without first being able to lead themselves.
When working with others, Karl prioritises their success before his own and actively works to make them look good — an unfashionable stance in modern culture, but one he believes is simply the right thing to do. People will always do what they must to survive; to excel, they need an environment where credit is shared fairly. Teams are built moment by moment, not through grand gestures, but through consideration and respect.
Outside of work, Karl has over twenty two years of voluntary youth work experience and supports several charities with both time and financial contributions. He is also an oil painter, sculptor and silversmith, with a constant flow of creative and design concepts that continue to inform his broader perspective.
Karl’s Current Focus is dual AI Organisational Design and All me
AI Organisational Design
AI Organisational Design is a global consultancy that helps organisations redesign how they work in an AI-enabled world.
The company specialises in integrating human-centred design, systems thinking, and artificial intelligence into coherent operating models that deliver measurable value.
Its core mission is to ensure that AI enhances human capability rather than replacing it creating organisations that are adaptive, ethical, compliant, and high?performing across jurisdictions.
What the Company Does
1. Designs AI?Enabled Operating Models
AI Organisational Design creates structures, processes, and governance models that embed AI into the organisation in a safe, transparent, and outcome?driven way.
2. Builds Human-Centred, Knowledge-Amplifying Systems
The consultancy focuses on unlocking the tacit knowledge held by people and making it accessible through AI-supported workflows and decision systems.
3. Provides Global Consulting and Advisory Services
The company works internationally across sectors including finance, government, healthcare, and regulated industries ensuring alignment with local regulatory and cultural contexts.
4. Uses a Proven Engagement Model
The AI-Enabled Organisational Design Engagement Model provides a structured, repeatable approach to transformation.
It supports organisations at any stage, from strategy and discovery to implementation and continuous optimisation.
The Engagement Model (High-Level)
The company’s work is anchored in a four-phase model:
- Discovery & Alignment — Clarifying purpose, strategy and readiness
- Design & Integration — Creating AI-enabled organisational structures and workflows
- Implementation & Enablement — Embedding change, capability and measurable outcomes
- Expansion & Continuous Optimisation — Sustaining improvement through governance and feedback loops
This model ensures that AI adoption is coherent, scalable, and aligned with how the organisation actually works.
Why Organisations Work With AI Organisational Design
- Deep expertise in organisational design, AI strategy, and enterprise transformation
- A human-centred approach that respects and amplifies people’s knowledge
- A global consulting network with cross-jurisdictional experience
- A framework that delivers clarity, compliance, and measurable business value
All me
https://all-me.ch/ — the user centric application at the heart of the ecosystem, built around contextual identity, user owned data and a zero-knowledge, zero-trust architecture.
All me Development Blog
https://all-me.mobi/ — the platform’s official technical publication, providing transparent updates on architecture, features, security and ongoing development work.
Omega Foundation
https://omega-foundation.ch/ — a Geneva based nonprofit (under construction) that owns and stewards the All me ecosystem, ensuring its mission, governance and long term integrity.
Me Social
https://me-social.co.uk/ — the Edinburgh based operating company contracted by the Omega Foundation to deliver the day-to-day running of the All me platform and wider ecosystem.
Recent Interviews and Conferences
AI Effectiveness and Human Eminence by Karl A L Smith 2026
Interview with the founder of All me
Feb 11, 2025 Agile World ®
A new perspective with Karl A L Smith
Aug 16, 2024 XTech Podcast
Future of the Agile Movement
December 2022. LeadersHum: https://www.youtube.com/watch?v=nVlX4IEKebI no longer available
Customer Experience in the 21st Century and Beyond
August 2022. InfoBeans: https://podcasts.apple.com/us/podcast/customer-experience-in-the-21st-century-and-beyond/id1610970882?i=1000575636298
Agile ERP Transformation & Enabling New Ways of Working
May 2022 Nestell & Associates: https://nestellassociates.com/podcast/episode-59-agile-erp-transformation/
On YouTube
The Agile Confessional – Episode 14, Karl Smith
February 2022. The Agile Confessional: https://www.podbean.com/media/share/pb-icyrc-fb45f1?
Agility in Business
December 2021. Engati:
Agile is for Everyone
September 2021. Agile World:
HCM Software and “Agile” versus “Ways of Working”, with Karl Smith
April 2021. Human Capital Innovations, LLC: https://www.youtube.com/watch?v=uEarGmgn23o
Karl Smith, Polymath, Influencer, Authority UX UI, AI, IoT
November 2020. Dinis Guarda
Open Network Internet of Things IoT3 UbiNET by Karl A L Smith
January 2017. UCD UK Conference: https://www.youtube.com/watch?v=khguOrxCJl8
Cognition Clash in the Internet of Things
June 2016. SXSW Interactive: https://www.youtube.com/watch?v=7M2BugCbakk
Karl Smith talks User Centered Design
February 2016. UCD UK Conferences: https://www.youtube.com/watch?v=38-7dLEEAgc
Thought Leadership
Some Projects
Design Studio Magazine of Enterprise Projects
Client Projects
Founder of Several Organisations
Founder and CTO All me and Founder and CEO of Me Social Limited from 2023 to present.
Co-Founder Agile World and Agile World Broadcast Media from 2021 to present.
Founder of Agile World Inc. involved from March 2006 to November 2025
Founder of UbiNET Inc. involved from June 2001 to 2024
Founder of UCD UK Conferences Organisation involved from Feb 2011 to 2016
Research and methods created by Karl Smith
Customer Agility Framework in 2022 by Karl Smith
The Customer Agility Framework ™ contains two missing links in organizational lifecycle firstly what work should be done and secondly how can work be qualified as impactful. As Artificial Intelligence becomes pervasive is it serving your organisation or your competitors?“ Deciding where to use unique human capabilities and focus artificial intelligence is the next great business evolution” The Customer Agility Framework ™ provides a way to build upon the unique skills and knowledge in your organisation by optimizing through a new way of working using artificial intelligence, customer (user) experience and agile. Marketing site Customer Agility explains the benefits.
Diagnostic research and review a method created in 2004 by Karl Smith
Diagnostic methods operate through a problem-solving process the forms various hypothesis from interaction. These hypotheses form a picture of the interaction which can then be diagnosed from known activities or be reviewed to discover new or modified types of activity.
Reflective review a method created in 2004 by Karl Smith
Reflective methods are based upon the concept of reviewing data from a retrospective viewing point and reflecting upon the initiators, nodes and pathways of activity.
Contextual usability method created in 2002 by Karl Smith
A usability testing and analysis method to understand website or a product by target users in their own usual environment; work, home, school with their normal distractions present.
UCD Innovation Method (2001), updated 2003, 2008 by Karl Smith. Trademarked as Innova8™ in the USA Oct 2016.
A method to create rapid user centric innovations for products, customer services and business processes.
Innova8™ by permission at Wipro Digital
Innova8™ used by permission at Accenture
The Innova8™ Process

Ethnographics a method created in 2001/2 by Karl Smith
Ethnographics is an interpretation of ethnography and an extension of Brand Recognition testing was created by Karl Smith as a digital enactment method to scope and determine group behaviours for interaction design and user experience research.
Pathway analytics a method created in 2001 by Karl Smith
Pathway analytics is a method that uses data patterns to determine active pathways through information, navigation and content and was inspired by information scent (P. Pirolli).
Brand recognition testing a method created in 1999 by Karl Smith
A brand testing method carried out using a mixture of interview and ethnography studies designed around media and targeted user groups. Mobile eye tracking was added to this group of processes in 2006 to facilitate a cognitive assessment.
Politics
I see my role as a Pragmatist and Problem Solver.


