5 User Experience (Customer Journey) lies, damn lies and absolute myths
1. Anyone can do user experience, nope! I meet a lot of people claiming to do user experience, process and deliverables aside, they don’t have a usability background so they cannot do user experience. User experience is a solution capability based upon…
Five most #common #failures of business #change and #transformation projects
Ever since transformation and change were linked to technology some of the worst parts of both have been combined on a national level and within major companies. Giving users less functionality than they currently have and telling them it’s a…
#Blended #program #management #Prince and #Agile methods Part 1
Blended Program Management I have been involved in project and program management since 1989 across various sectors and more recently have been focused in banking and finance. I have experience in Prince and Agile methodologies and will expand on the blending…
#Holistic #UX #Customers don’t think or interact along #channels
Business management does not reflect customer (users) activity The management of a businesses online presence is broken up into various channels in order to simplify the management, responsibility and accountability for overall effectiveness and value. However customers (users) are unaware…
#UX Roles vs #IA Roles
This is just a quick post showing the basic level differences between User Experience (UX) Roles and Information Architect (IA) Roles. I’m working on a full model post as well, but that is still being written. User Experience (UX) Roles….
#User #Experience #UX #Process
The first step in user experience needs to be the recognition that every problem is different and will require a separate solution, in effect there is no quick fix or standard method.
#UX #requirements #gathering methods #determine #value
There are lots ways to elicit UCD requirements so I don’t intend on listing them all here, what I will note are some of the effective ways that I utilise. They can be described as structured, unstructured or a mixture of the two, but importantly the methods produce differing depth of requirements dependant not only on the method but on the skill of the facilitator and the characteristics of physical location used. In effect the method used is limited by the capability of the facilitator.
User centered design to ISO 13407
User centered design (UCD) is a project approach that puts the intended users (audience) of a product or piece of technology at the centre of its research, design and development. It does this by talking directly to the user at…
12 #UX things you need to know
Getting into user experience, what you need to know? What will a person need to be able to do to get into user experience; 1. Can you think? Not the most subtle way to ask, but can you be creative? Thinking…
#Context matters in #Usability
While any kind of user testing is better than none, usability testing out of context is like testing a car on water, it gives some basic information and not a lot more. If performance and use are important at all, then testing should take place in an environment standard to the expected users.
#Definition of #User #Experience #UX
User experience (UX) is about how a person feels, appropriates, attributes and generally thinks about using a product, system or service. ‘Listen or well go elsewhere’, because we can and will seek our own needs before yours.
Welcome to my blog
About Karl Smith Karl Smith works globally with directors, stakeholders and customers of multi-national enterprises across all verticals and technology stacks whose focus is on new concepts and capabilities that drive customer engagement, interaction and retention. He creates digital companies,…