Tag: biographical templates

In 2006, I submitted an MSc dissertation based on a research programme that I had independently funded through my own… read more Twenty Years Later: Publishing My 2006 MSc Dissertation

The psychology of visual location, shape and colour are critical to enable user to understand and interpret their location and expectations of use in any given area. Karl Smith’s research from 2002 defined additional aspects as ‘biographical templates’ that establish key perceptions and personal drivers which are linked to persona’s.

There are three clear aspects that underwrite internet shopping under review. Firstly that many companies believe by converting a process using technology that it becomes more successful.