Tag: statistics

reach and richness in analytics
Posted in Analytics Competitive Advantage e-Commerce Holistic user experience

Do #eCommerce #analytics prove #customer #affiliation?

Analytics for e-Commerce can be split between two contrasting and not necessarily companion aspects. analytics of success in terms of market… read more Do #eCommerce #analytics prove #customer #affiliation?

Posted in e-Commerce Research User Experience (UX)

Converting browsers to buyers, exploring what drives consumer choice in internet e-commerce 2005 IADIS

The following is a paper I wrote in 2005. From WWW/Internet 2005 Proceedings. Converting browsers to buyers: exploring what drives consumer choice in internet e-commerce