5 User Experience (Customer Journey) lies, damn lies and absolute myths
1. Anyone can do user experience, nope! I meet a lot of people claiming to do user experience, process and deliverables aside, they don’t have a usability background so they cannot do user experience. User experience is a solution capability based upon…
Can real #UX be done in a #global #consultancy?
As with Agile, UX has suffered fools having a go and failing. Focusing on titles, roles, activities or outputs misses the essential process that has not been applied by qualified, able and intelligent people who are able to deliver. No…
#Converting #browsers to #buyers, exploring what drives #consumer #choice in internet e-commerce 2005
The following is a paper I wrote in 2005. From WWW/Internet 2005 Proceedings. Converting browsers to buyers: exploring what drives consumer choice in internet e-commerce