Tag: psychology

InfoBeans
Posted in Customer experience Press Release

Customer Experience in the 21st Century and Beyond

InfoBeans interview with Karl Smith about Customer Experience. From InfoBeans:  In the podcast titled ‘Customer Experience in the 21st Century… read more Customer Experience in the 21st Century and Beyond

Posted in Banking Change Management Digital Strategy Disruptive innovation User Experience (UX)

#Customer #desire leads #disruptive #innovation

A great deal of effort is being spent on customer experience and user experience that misses the point, experience is… read more #Customer #desire leads #disruptive #innovation

UX afinity diagram
Posted in IoT Design IoT Ecosystem Usability User Experience (UX)

#UX #cognitive #interactions patterns for #IoT by #Gestalt

The psychology of visual location, shape and colour are critical to enable user to understand and interpret their location and expectations of use in any given area. Karl Smith’s research from 2002 defined additional aspects as ‘biographical templates’ that establish key perceptions and personal drivers which are linked to persona’s.