Supporting #Users with #HCD principals
Human Centered design (HCD) Human centered design (HCD) is a project approach that puts the intended users (audience) of a product or piece of technology at the centre of its research, design and development. It does this by talking directly to…
#Retail #banks need their #customers
The 90/00’s marketing gimmicks of creating a relationship with your bank are long gone in people’s minds. The problem for the banks is they now for the first time mean it, but have lost a lot of credibility and the confidence of the public.
Karl Smith Fellow of the British Computer Society
I have just been confirmed as a Fellow of the British Computer Society. Thanks to all my supporters.
#UX #cognitive #interactions patterns for #IoT by #Gestalt
The psychology of visual location, shape and colour are critical to enable user to understand and interpret their location and expectations of use in any given area. Karl Smith’s research from 2002 defined additional aspects as ‘biographical templates’ that establish key perceptions and personal drivers which are linked to persona’s.
Interflora discount voucher 100% no brains
Interflora keep sending me SPAM even though I never signed up to receive anything and keep asking them to stop. Digital communications are a two way process a failure to listen points to incompetence in management and delivery.
Interflora, don’t listen or care about user experience
Interflora marketing texts, I never opted in, I can’t opt out. Interflora what do you think you are doing? Your not building your brand your destroying it, why don’t you listen are you so big now that you don’t have to care about the experience people have of your company?
Less #UX wireframe #fluff and more #Proof of the #pudding
In recent years the flaws in user experience design (UX) based in wireframe exercises have become more evident to professional IT people as the business has become flooded with unqualified people.
Website #help and #support systems should #avoid #FAQ
Websites conversely support users from every experience of life, who while focused on a product or service are not professionals in that product or service.
O2 support has awful usability
On the O2 site you can tell it’s all user experience and no information architecture though, everything links so there are no dead ends, unfortunately the information being sought is missing it’s an annoying merry go round.
#UX #requirements #gathering methods #determine #value
There are lots ways to elicit UCD requirements so I don’t intend on listing them all here, what I will note are some of the effective ways that I utilise. They can be described as structured, unstructured or a mixture of the two, but importantly the methods produce differing depth of requirements dependant not only on the method but on the skill of the facilitator and the characteristics of physical location used. In effect the method used is limited by the capability of the facilitator.
Usability and Accessibility Legislation
International projects should be constructed in consideration of the most stringent standards this is expected to be those pertaining to the USA, but also to include ISO9241 guidelines; Australia Australian Human Rights and Equal Opportunities Commission – http://www.hreoc.gov.au/ The Act…
#UX #Requirements gathering #structure #determines #success
It is an understood factor in travel that if the journey starts even half a degree wrong then the final destination will be considerably different from where the person intended to be, this is for many why there is a make do culture when working with technology requirements. Unfortunately bad requirements gathering can seriously derail a project before it really begins.
iPad Blotter App
I’m currently working on an iPad blotter app as a white label product is there any interest from financial services or investment banking companies in this product?
12 #UX things you need to know
Getting into user experience, what you need to know? What will a person need to be able to do to get into user experience; 1. Can you think? Not the most subtle way to ask, but can you be creative? Thinking…
UX Design Principles
Pre-accepted and trusted visual standards are vital to user acceptance and experience as they encourage adoption of technology systems. This is vital so that users don’t need to learn new or counter intuitive interaction behaviours.
#Context matters in #Usability
While any kind of user testing is better than none, usability testing out of context is like testing a car on water, it gives some basic information and not a lot more. If performance and use are important at all, then testing should take place in an environment standard to the expected users.
#Lies damn lies and #user #experience
User experience has in recent years become the greatest area of fraud and theft in business. The most common request for people involved in user experience is to produce wireframes (low fidelity pictures) a task that a child could do.
#Converting #browsers to #buyers, exploring what drives #consumer #choice in internet e-commerce 2005
The following is a paper I wrote in 2005. From WWW/Internet 2005 Proceedings. Converting browsers to buyers: exploring what drives consumer choice in internet e-commerce
#User #Interface (UI) is not the User #Experience (UX)
There seems to be a huge level of confusion around user experience (UX) but one of the key things is that User interface UI is not the user experience UX, Karl Smith 2000 Simple digital systems are constructed with several…
#Definition of #User #Experience #UX
User experience (UX) is about how a person feels, appropriates, attributes and generally thinks about using a product, system or service. ‘Listen or well go elsewhere’, because we can and will seek our own needs before yours.
Welcome to my blog
About Karl Smith Karl Smith works globally with directors, stakeholders and customers of multi-national enterprises across all verticals and technology stacks whose focus is on new concepts and capabilities that drive customer engagement, interaction and retention. He creates digital companies,…